---
title: "What Convert Forms Tracks for Each Submission - Convert Forms"
description: "Every time someone submits a form, Convert Forms records context about that submission automatically: who sent it, where they came from, what device t"
url: "https://www.tassos.gr/docs/convert-forms/submission-management/tracking"
date: "2026-06-22T12:12:58+00:00"
language: "en-GB"
---

[ Home ](https://www.tassos.gr/index.php?option=com_content&view=category&layout=blog&id=24&Itemid=1088) / [ Convert Forms ](https://www.tassos.gr/index.php?option=com_content&view=category&id=43) / [ Submission Management ](https://www.tassos.gr/index.php?option=com_content&view=category&id=150)

#  What Convert Forms Tracks for Each Submission

Every time someone submits a form, Convert Forms records context about that submission automatically: who sent it, where they came from, what device they used, and which campaign brought them in. This happens with no setup on your part. You don't need hidden fields, Smart Tags, or any third-party tracking tool.

There are two sides to this: the raw values stored in the database, and the fuller set of details Convert Forms shows you in the backend. The sections below cover both.

## [What Convert Forms tracks](#what-convert-forms-tracks)

These are the values Convert Forms records for every submission.

| Tracked value | Description |
|---|---|
| user\_id | The Joomla user ID of the submitter, when logged in (0 for guests). |
| visitor\_id | An anonymous identifier for the visitor who submitted the form. |
| ip | The IP address the submission was sent from. |
| country\_code | The two-letter country code of the visitor, resolved using the geolocation feature. |
| page\_title | The title of the page where the form was submitted. |
| source\_url | The full URL of the page where the form was submitted. |
| referrer\_url | The page the visitor came from before submitting. |
| user\_agent | The raw browser user-agent string. |
| device | The device type detected: Desktop, Mobile, or Tablet. |
| os | The operating system detected from the user agent. |
| browser | The web browser detected from the user agent. |

## [What's available to you as an admin](#what-s-available-to-you-as-an-admin)

From those stored values, Convert Forms derives a fuller set of details and presents them in the backend, grouped for readability. It stores only the two-letter country code, for example, but shows you the full country name. It stores only the Joomla user ID, but shows the account's name and email. Here's the complete set you can see and work with.

### [Submission](#submission)

| Detail | Description |
|---|---|
| ID | The submission's unique ID. |
| Status | Whether the submission is Published, Unpublished, Archived, or Trashed. |
| Form Name | The form the submission was sent through. |
| Created | The date and time the submission was received. |
| Modified | The date and time the submission was last edited. |
| Visitor ID | An anonymous identifier for the visitor who submitted the form. |
| Submission Notes | Internal notes added to the submission from the admin. |

### [Joomla Account](#joomla-account)

Looked up from the stored user ID. Captured only when the submitter is logged into your Joomla site.

| Detail | Description |
|---|---|
| Joomla Account ID | The Joomla user ID of the submitter, when logged in. |
| Joomla Account User Name | The username of the submitter, when logged in. |
| Joomla Account Name | The full name of the submitter, when logged in. |
| Joomla Account Email | The account email of the submitter, when logged in. |

### [Location](#location)

Country Name is derived from the stored country code, so it works even if IP storage is turned off. Country detection uses the geolocation feature. See the [Geolocation Setup Guide](https://www.tassos.gr/docs/common/features/enable-geolocation-features-in-tassos-gr-extensions).

| Detail | Description |
|---|---|
| IP Address | The IP address the submission was sent from. |
| Country Code | The two-letter country code of the visitor. |
| Country Name | The country name, derived from the country code. |

For more on the IP address, including how to show it as a column and how to switch it off for GDPR, see [Tracking the User's IP Address](https://www.tassos.gr/docs/convert-forms/submission-management/ip-address).

### [Device](#device)

| Detail | Description |
|---|---|
| Device Type | The device type detected: Desktop, Mobile, or Tablet. |
| Operating System | The operating system detected from the user agent. |
| Browser | The web browser detected from the user agent. |
| User Agent | The raw browser user-agent string. |

### [Source & Campaign](#source-campaign)

This is where lead attribution lives. Source Domain, Source Path, Referrer Domain, and the UTM parameters are all parsed from the stored Source and Referrer URLs.

| Detail | Description |
|---|---|
| Source URL | The URL of the page where the form was submitted. |
| Source Domain | The domain of the page where the form was submitted, parsed from the source URL (without www). |
| Source Path | The path of the page where the form was submitted, parsed from the source URL (without the domain or query string). |
| Referrer URL | The page the visitor came from before submitting. |
| Referrer Domain | The domain the visitor came from before submitting, parsed from the referrer URL (without www). |
| Source Page Title | The title of the page where the form was submitted. |
| UTM Source | The utm\_source campaign parameter from the landing URL (e.g. google, newsletter). |
| UTM Medium | The utm\_medium campaign parameter from the landing URL (e.g. cpc, email). |
| UTM Campaign | The utm\_campaign campaign parameter from the landing URL. |
| UTM Term | The utm\_term campaign parameter from the landing URL (paid keywords). |
| UTM Content | The utm\_content campaign parameter from the landing URL (A/B variant). |

## [Viewing the tracked data](#viewing-the-tracked-data)

1. Log into your Joomla backend.
2. Go to **Components -> Convert Forms -> Submissions**.
3. Click the submission's **ID** to open it.
4. Look under the **Submission Details** panel. Every detail is listed there, grouped exactly as above.

## [Showing tracked data as columns](#showing-tracked-data-as-columns)

Any of these details can be added as a column in the Submissions list, so you can scan them across submissions without opening each one.

1. Select a form in the Submissions list so the **Columns** button appears in the filter bar.
2. Click **Columns**.
3. Search for the detail you want (for example *UTM Source* or *Country*) and move it to the **Shown in table** section.
4. Click **Save**.

The column layout is saved per form. For the full walkthrough, see [Customizing the Submissions List Columns](https://www.tassos.gr/docs/convert-forms/submission-management/customize-columns).

## [A note on privacy](#a-note-on-privacy)

The visitor's IP address is the one tracked detail you can switch off. If your privacy policy requires you not to store IP addresses, set **Store IP Addresses** to **No** in the component options. The steps are in [Tracking the User's IP Address](https://www.tassos.gr/docs/convert-forms/submission-management/ip-address). The remaining details are captured automatically.

 Last updated on Jun 22nd 2026 15:06

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