The Products Content Type

Merchants can now give Google detailed product information to display rich results right on the Google Search results pages. It is an effective way to attract potential buyers while they are searching for items to buy on Google. Let's see how to create a Product Snippet.

For Google Structured Data v3

Navigate to Components > Google Structured Data > Items

gsd3-items-menu

You will be located in the Items Manager Screen from which you can either edit an existing item or create a new one.

gsd3-create-or-edit-item

Creating a new item means that you have to select the Content Item from any of your components which are supported as Integrations.

gsd3-select-item

Once you click on the select button, a modal will appear which contains the Content Items for each of your components. In this modal you need to select the component to which the content item belongs and then select the content item itself.

gsd3-select-component

Bare in mind that some components are integrated in a fully automatic way. This means that the Product Snippet is automatically being generated for each item and it isn't necessary for you to recreate the Product Snippet yourself.

Then, select the "Product" Content Type in order for its fields to appear below.

gsd3-item-product-select

Finally, the "Product" Content Type has a certain set of fields that can be filled out. Let's see them one by one.

gsd3-item-product

  • Description: Type a short description. If none is provided then the article's text will be used instead
  • Image: The image option has the following 3 choices

    • Inherit: Use the article's main image.
    • Upload: Upload your own image.
    • Custom URL: Add a custom URL of an image.

  • SKU: The product's Stock Keeping Unit if available. It is optional.
  • Brand Name: The product's brand name. It is optional.
  • Rating: The rating option has the following 3 choices

    • Disabled: Do not add a rating snippet inside the Content Type.
    • Inherit: Use the article's voting data automatically, if there are any.
    • Custom: Manually enter the average rating of the article and the total amount of reviews it currently has.

  • Price: The product's price. It is optional.
  • Currency: The product's currency.
  • Condition: Choose the product's condition between a set of choices as currently recognized by Google.
  • Availability: Chooce the product's availability between a set of choices as currently recognized by Google.

Once you are done, click "Save"

For Google Structured Data v2

Supported Integrations

The Product Snippet is supported by the following integrations.

The Product Snippet Fields

The following fields can only be used through the Joomla Content Component Integration and the K2 Component Integration.

The rest of the integrations use a fully automatic way of filling out all the necessary fields with their own data. No human intervention is needed.

  • Description: Type a short description. If none is provided then the article's text will be used instead
  • SKU: The product's Stock Keeping Unit if available. It is optional.
  • Brand Name: The product's brand name. It is optional.
  • Rating: Choose the rating you'd like to appear for your product on Google Search. You can choose between 0 and 5.
  • Reviews Quantity: Fill with the amount of reviews this product has.
  • Price: The product's price. It is optional.
  • Currency: The product's currency.
  • Condition: Choose the product's condition between a set of choices as currently recognized by Google.
  • Availability: Chooce the product's availability between a set of choices as currently recognized by Google.

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