Use Smart Tags

Insert relevant information into your Joomla forms, much like how a programmer uses variables when writing code. Capture current URL, referrer URL or even the visitor's IP address in form fields.

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Smart Tags are dynamic placeholders written inside curly braces, e.g. {date} or {field.email} that lets you insert real data into your forms, emails, and notifications. With them, you can create versatile notifications and build more advanced Joomla contact forms. Each time a submission is captured, Smart Tags allow you to automatically include details from the submission, the form, the visitor, and even site-wide information.

They can be used after a form is submitted, but also during form rendering, for example, to pre-populate a field with a value, or to display dynamic content inside an HTML field.

You can use them in many places, including:

  • Email Notifications: Insert submission details into subject lines or message bodies.
  • Form Field Settings: Set default values, placeholders, or hidden field values dynamically.
  • Tasks & Integrations: Pass data to services like MailChimp, HubSpot, Emails, or Webhooks.
  • Success Messages: Personalize the confirmation message the user sees after submitting a form.

For an overview of all site-wide options, visit our common guide for Smart Tags.

Use Cases

Smart Tags unlock many practical workflows. Here are some examples with links to relevant guides:

Submission Smart Tags

These tags give you details about the submission event, when it happened, which form sent it, who submitted it, how many submissions exist, etc. Great for tracking, personalisation, or distinguishing between entries.

{submission.id}

This smart tag provides the ID of the Lead which was just captured by your Convert Form. Every Lead is assigned this unique incremental ID which can be found through your Leads screen in Convert Forms.

How to use: Since this ID is unique it can be useful for you to be able to distinguish users which may have the same name.

{submission.date}

This smart tag provides the creation date of the Lead which was just captured by your Convert Form.

How to use: Knowing the dates when your Leads were captured can be really useful to identify the effectiveness of your Convert Form. It can also serve as a date confirmation for your Lead if you plan to email them once they submit your form.

{submission.form_id}

This smart tag provides the ID of the Convert Form which was just used.

How to use: The Convert Form ID is unique and, as with all IDs, can be used to distinguish the forms when they have the same name. For example, you could be using two different forms which can be identical with the only exception of loading into different parts of your website. This is when the ID can be really useful.

{submission.visitor_id}

This smart tag provides the ID of the visitor. The visitor ID is basically the cookie ID which is generally used to track each visitor's movements.

How to use: The visitor ID is valuable because it is the only way to track the activity of a certain PC. For example, if you see a lot of different Leads with the same visitor ID then you're either gettings Leads from an openly accessible terminal or they may be fraudulent.

{submissions.count}

This smart tag provides the amount of submissions for this form.

How to use: You can display the amount of submissions to your users to boost your "newsletter" form and get them to subscribe.

Field Smart Tags

Use these tags whenever you want to pull in the user-provided input itself—whether the plain value, the label, a formatted (HTML) version, or even the raw content. Perfect for putting submission data into emails, messages, or hidden form fields.

Output Field Value

Use this tag when you need to display the value exactly as the user submitted it.

{field.NAME}

Where NAME is the field name as set in the field settings.

For instance, if you have a field named Email, and the user submits [email protected] using {field.email} will output [email protected]

Important: By default, values are escaped for security. HTML tags are converted to entities.

For instance, if you accept user-generated content with a Rich Text Editor, and the user submits the following:

<strong>Hello</strong>

Using {field.NAME} will output:

&lt;strong&gt;Hello&lt;/strong&gt;

If you want to output the raw value without escaping, see Output Field Raw Value below.

Output Field Label

Use this tag when you need to output a field’s label, so you don’t have to retype it manually.

{field.NAME.label_}

Note: The trailing underscore _ is required.

Output Field HTML Version

Some fields provide an HTML-friendly version of their value. Useful when you want clickable links or formatted output.

{field.NAME.html}

Supported fields include:

  • Email → Clickable mailto link (<a href="mailto:...">)
  • Phone → Clickable tel link (<a href="tel:...">)
  • URL → Clickable hyperlink (<a href="/...">)
  • File Uploads → List of download links for uploaded files
  • Password → Replaced with asterisks for privacy
  • Signature → Renders as an <img> tag with the actual signature

Output Field Raw Value

Use this tag if you want the raw submitted value without any modifications. For example, to preserve HTML tags exactly as entered by the user.

{field.NAME.raw}

Output Dropdown and Radio Button Data

Use these tags with Dropdown or Radio Button fields when you need the selected option’s label or its calculated value.

To output the label of the selected option, use:

{field.NAME.selected.label}

If you use Field Calculations, to output the calculation value of the selected option, use: 

{field.NAME.selected.calcvalue}

{all_fields}

This Smart Tag outputs all the submitted information from your form fields in the following HTML layout:

<div><strong>Name</strong>: John Doe</div>
<div><strong>Email Address</strong>: [email protected]</div>
<div><strong>Comments</strong>: This is a test message</div>

Because of this it can be used in the Email Notifications, Thank you Message or even in the PDF Form Submissions addon to get a complete picture of all the fields which were filled out by the particular submission.

This Smart Tag supports the following options to customize it further. Let's see them one by one:

--hideLabels

Use this option if you don't want to include the field labels in the output.

Syntax:

{all_fields --hideLabels}

--excludeEmpty

Your form may include optional fields which is very likely to not have a value. Use this option to exclude those fields from the output.

Syntax

{all_fields --excludeEmpty}

--excludeFields

By default, all fields will be included in the output. Use this option to exclude certain fields by their name separated by a comma. For instance, the example below will exclude text1 and dropdown2 fields from the output.

Syntax

{all_fields --excludeFields=text1,dropdown2}

--excludeTypes

By default, all fields will be included in the output. Use this option to exclude certain fields by their type separated by a comma. For instance, the example below will exclude all Hidden fields from the ouput.

Syntax

{all_fields --excludeTypes=hidden}

--excludeHiddenByLogic

If you’re using conditional fields in your form and want to prevent fields hidden by this logic from being included in the output, use this option. It ensures that only the fields visible to the user at the time of submission are included..

Syntax

{all_fields --excludeHiddenByLogic}

Combining options

You can also combine multiple options in the same shortcode. For instance, the example below will output only the fields that have a value and at the same time will exclude all Hidden fields.

{all_fields --excludeEmpty --excludeTypes=hidden}

Global Smart Tags

These tags pull in information that isn’t tied to a specific form or submission — things like visitor data, site pages, user accounts, and the environment. They let you add context from outside what the user submits: where they are, what page they’re on, their IP, what user account they’re logged in with, etc. Because they apply everywhere (not just within Convert Forms), they’re especially useful when you want to personalize content, track analytics, or enrich your notifications.

For a full list of what’s available, see the Global Smart Tags documentation guide.  

How to use Page Smart Tags

If you want to use these Smart Tags in an Email Notification you'll have to follow the steps listed below:

1. Add a hidden field in your Form like in the screenshot below.

page-smart-tag-hidden-field

2. Inside your Email Notification use the field Smart Tag like in the screenshot below.

page-smart-tag-workaround

Smart Tags Has More Options in Pro
Additional features are locked in the free version. Upgrade to Convert Forms Pro to get the most out of it.
Unlock all features
Last updated on Sep 12th 2025 09:09